Every employee in your organisation and indeed your organisation itself is dependent on how well the sales team performs.
How many of your sales people are not realising their full potential?
Have you invested in sales training only to find you or your team are producing either the same or mediocre results?
How do you turnaround under-performers?
What stands in the way to greater performance?
How do you motivate and retain your top performers?
Most sales training focuses on product knowledge instead of improving performance in what salespeople actually say and do when they are in direct contact with customers and prospects. Improving skills in the art of selling starts with identifying performance obstacles, then using adaptive coaching to turn knowledge and skills into effective habits.
It is well researched and documented the top attributes of successful sales people. The top 10 are:
- Results orientated, taking 100% responsibility for results.
- Ability to Influence others
- Ability to Self Manage
- Goal achievement, above average ambition, will power and determination
- Interpersonal skills and empathy
- Positive Communication style and ability to build rapport with a wide range of people
- Problem solving, the ability to see obstacles as challenges
- Decision making
- Persistence, do not take “no” personally
- Self Confidence and Strength, the ability to keep going in the face of setbacks.
However why is it that after training the learning is not transferred from the class room to the work place? Not only is this a wasted invested for your organisation but a missed opportunity for your sales team or individual to learn and grow in performance, results and confidence. Knowing how to sell effectively is not always second nature; these attributes can be learned and incorporated into a personal development plan for reaching top seller status.
How Sales Coaching Makes a Difference It is easy to set goals and develop action plans; however it is sometimes challenging to maintain the momentum and focus to achieve the desired outcomes. Additionally, individuals may have old patterns and habits that may be hindering their success but have difficulty in changing.
Coaching uses advanced communication skills and a wide variety of tools and techniques to help individuals develop greater awareness, self-confidence and the ability to move forward in the areas of their lives they want change by creating an ideal environment for positive action to take place. The coaching interaction, either held in person or by telephone, creates clarity for the client and helps move them into action.
Coaching provides feedback, encouragement, focus and direction to help individuals take charge of their life and achieve their goals. It is a partnership that helps clients learn, grow and produce fulfilling results. Through the process of coaching, clients deepen their learning, improve their performance, and enhance their quality of life – both personally and professionally.
Download report by The Corporate Executive Board on how Sales Coaching can increase top line revenue by up to 20%.
Download Here How Baker Coaching Can Make a Difference We Understand Sales: Jennifer Baker has a strong corporate and strategic business background of over 20 years direct experience in sales, account management and management within the UK and across Europe and has a good understanding of the unique nature of Sales and Sales Management.
Our Style:
We have been told we bring a freshness and energy into all we do - challenging, supporting and motivating people to affect the changes they want and need to make.
We understand that within every organisation many different personalities exist and the way that they learn and embed new skills differs too. Our Programmes and Sales Coaching are carefully designed to cater for and appeal to all learning styles, so that each individual comes away with new ideas and skills, with the motivation, confidence and commitment to apply them in the workplace.
Baker Coaching’s Sales Coaching Programme will help you – - Build a high performing sales team
- Keep your team motivated and productive
- Attract and retain the right sales people
Benefits to your Organisation - Increased bottom line and attract more business
- Improved productivity of sales team
- Improved communication and performance of individuals and teams
- Cost effective approach to development, through being targeted at specific needs.
- Building of a foundation for new skills development
- Can be used to create the basis for planning career advancement
- Reduce staff turnover and retain key staff
- Develops the skills of an existing employee rather than have to take on extra or replacement staff.
For the Individual - Improved effectiveness
- Develop initiative and accountability
- Improved communication skills and personal effectiveness
- Greater confidence to address issues and resolve them
- Remove performance fears and anxieties
- Higher job satisfaction and motivation
